This selling information gives you an overview of how we achieve this for our clients.
The Realmark Approach To Selling
We start by listening. We find out all about you and your reasons for selling. We learn as much as we can, and take the time to carefully assess your property.
Once we’ve understood your needs, there are three important things to discuss and decide:
1. Sales method.
Depending on your goals, we’ll advise you on the merits of fixed price, set date sale, auction, or another sales method.
2. Pricing strategy.
We’ll compare your aspirations with recent sales evidence and formulate a pricing plan.
3. Marketing campaign.
We’ll work with you to optimise how we promote your property to attract the highest number of potential buyers.
The Right Approach Leaves Little To Chance
As our graph here shows, when a home first goes on the market is when it creates the most buyer interest. We apply a selling method and marketing strategy for you to capitalise on this burst of interest effectively.
Our marketing materials not only highlight your property’s key features, we craft our advertisements to emotionally engage buyers in the property. A Realmark selling campaign typically involves:
- Professional photography and copywriting.
- Digital promotion on key real estate websites.
- Print marketing, including magazine, newspaper and flyers.
- Exposure to our buyer database.
- Home opens.
We work with you to set an appropriate budget and formulate the most effective channels to reach the target audience.
Attracting More Buyers
Typically, we like to cast a reasonably wide net (as our diagram shows) and use multiple mediums to maximise the size of our catch.
Importantly, it’s not ‘set and forget’. We monitor the response so adjustments can quickly be made to the media mix to ensure you fully leverage your time in the market.
WA Is Different
We believe it is important to highlight how different the WA property market is to the rest of Australia. We know because we’ve been selling property in WA for more than 25 years. Read more about the unique nature of the WA property market here.
Talk to us about listing your property.